Here are our favourite tools and resources to help you increase your productivity, and ensure your own marketing initiatives have a head start to achieving success.
Pinstamatic is a web based tool to help you create and edit graphics to be used on your pinterest boards and pins. No need for fancy photoshop editing mastery. If you’re looking for a simple to use tool that makes your graphics stand out and look professional check out this tool.
Pinwoot is a Pinterest tool for all Pinterest users to grow their Pinterest following and pin engagement in an organic, safe and responsible manner, but at a quick pace. They don’t sell followers, rather they promote your account in front of thousands of other Pinterest users. You can also use Pinwoot to automate your pinning by using their free Pinterest Scheduler.
Pinreach is a paid tool that allows you to track activity across Pinterest about your company, products and competitors. The web based tool provides comprehensive Pinterest analytics to help you test and optimize your strategy along with a complete audience so you can see who is pinning from your site, repinning your pins, following you and more. There is a whole lot more this platform can do so if tracking analytics is key for you, it’s worth checking this out.
Social Media Marketing Tools
Hootsuite is a social media account management and marketing tool. The tool has a free platform as well as a premium paid service which provides more advanced tools and allows for unlmited social platform account management. If you are looking for a tool to help you schedule posts, monitor engagement and track users or conversations we highly recommend Hootsuite.
Woobox helps you easily create powerful contests, sweepstakes, coupons, and more to grow your fans and amplify your marketing.
Website visitor tracking software. If you have a website you definitely need to install this right away. Even if you don’t know how to use it yet, get it tracking the data. (FREE)
WordPress is one of the most popular open-source website platforms. You can literally build a great website or blog in minutes completely for free! Started as a blog software, now it’s better described as a website builder. Tons of great themes and plugins available to make it whatever you want. (Free)
A powerful and easy-to-use membership plug-in for WordPress. You can quickly create a fully integrated membership site that will sync with any WordPress account. Wishlist offers protected, member-only content, where you’ll be able to control and monitor members and create an unlimited number of membership levels.
Web Site Hosting
An inexpensive and user friendly hosting platform. For only $3.95/month you get unlimited domain hosting, hosting space, file transfer, and email accounts. When you register you’ll get a free domain name, site builder, and instant set-up.
A web hosting service provider offering dedicated managed servers, VPS servers, Smart Servers, shared hosting, as well as a range of hosting products and services.
I have used all of the web hosting platforms listed above. They range from simple and cheap hosting resources for small starter websites while LiquidWeb and StormOnDemand can power the most demanding websites with Virtual Private servers, Cloud Servers and Dedicated Servers.
An online cloud storage service offered by Amazon Web Services. This reliable, fast, and cost effective storage interface allows developers to store and retrieve any amount of data, anywhere on the net. You can host a static website on Amazon S3 and unlike other web hosting service providers, you will only pay for the exact amount of storage and bandwidth that your website is using per month.
General Marketing & Other Tool/Resources
An online marketing service provider helping small to medium businesses grow and create customer relationships. They offer email marketing, event marketing, social media marketing, online surveys & polls, digital storefronts, and a local deals tool.
An email marketing service provider used by more than 4 million people to create, send, and monitor email campaigns. With a free account, you can send up to 12,000 emails to 2,000 subscribers. Enjoy the rich features that MailChimp has to offer including advanced recipient segmentation, campaign insights, third party integrations, mobile signup forms, and more.
Manage projects, assign tasks, share files, and communicate with colleagues all in one multi-purpose platform.
An advanced screencasting tool that can capture content of your entire Mac desktop including images, video, and audio content. You can easily edit your screen capture and export to a variety of formats.
A place for digital marketers to sell digital information products (such as ebooks, memberships, and online software) and connect with affiliate marketers.
PayPal is a quick, easy, and secure way to complete an online money transaction. Users can easily make an online payment, request a payment, or transfer money to a friend. If you’re purchasing an item online, you can link your bank account or credit card to your account to complete the buying process.
You don’t have to worry about long distance fees when you’re using Skype to communicate! This free online voice-over-IP service and instant messaging platform enables you to chat with anyone, at any time, from anywhere in the world.
A free screenshot and screencast program that captures selected images or short videos on your computer screen. Save and share your screen capture with whomever you please.
A free data storage and file sharing platform eliminates the need to ever email yourself a file again.
A free creative app designed to visually help you communicate with others. Simply take a photo or video, mark it with shapes, arrows, and sketches, then share it your desktop, tablet and/or phone.
Fully-featured sales and marketing software designed for small businesses to increase sales and convert leads. Features include contact management, marketing automation, sales automation, and e-commerce.
An integrated inbound marketing system that caters to any business size. Increase your fan-base, convert leads, and lock in customers with their advanced marketing tools.
Schedule and conduct your own webinars for one flat fee using GoToWebinar. You can register for a 30 day trial period or pay a monthly or annual fee depending on the number of attendees.